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August 01, 2017

Harvard Business Review, “Bridging the Gap in Digital Product Design,”

Featuring insights from Allan Frank and Rick Pastore.

From smart wristwatches to even smarter washing machines, from jet engines that signal when
they need maintenance to jackhammers that detect when their users are tired, physical products
in nearly every industry are being digitized with software. As a result, products once unconnected
and devoid of software must now be designed to converge the digital with the physical, creating
connected smart products and related services.