Prompt Engineering

Prompt engineering is the practice of designing and refining input prompts to optimize the performance and output quality of generative artificial intelligence (Gen AI) models, particularly large language models. It involves crafting instructions, examples, or questions in a way that guides the model to produce accurate, relevant, and context-aware responses. Effective prompt engineering can improve response consistency, reduce hallucinations and tailor outputs to specific tasks – such as summarization, content generation or code completion. As Gen AI becomes more integrated into business workflows, prompt engineering is a critical skill for maximizing model value without additional training or customization.